Taco Bueno Cinco De Mayo Debut Proceeds to Benefit the North Texas Food Bank

Taco Bueno Debuts a New and Improved Queso for Five Cents on Cinco De Mayo weekend with proceeds benefitting Local Food Banks

DALLAS, April 30, 2013 /PRNewswire/ – Five cents has never gone so far, when Taco Bueno restaurants turn this year’s Cinco de Mayo celebration into Cinco de Bueno .  On Saturday, May 4, and Sunday, May 5, participating Taco Bueno restaurants will debut an improved, bolder queso for only five cents a serving with the proceeds going to several local food banks. And the richer, tastier queso isn’t all that will be bueno on that date. Taco Bueno will match all sales from the new queso offer for the participating eight food banks, making the day even “More Bueno.”  No additional purchase is required.

“Taco Bueno’s new, improved queso is the best way to spice up your Cinco de Mayo,” said Ramon Torres, SVP of Operations. “It’s now made with two kinds of cheese, Cheddar and Pepper Jack, blended with jalapenos and red peppers for a rich, creamy taste, with a kick.”

For only five cents, guests receive a 2.0-ounce serving of the new queso with tortilla chips cooked fresh in stores. The offer is available at all of Taco Bueno’s locations in Texas, Oklahoma, Kansas, Louisiana, and Missouri. In Arkansas, Taco Bueno restaurants in Bentonville, Fayetteville, Ft. Smith, Rogers and Springdale will be participating. (Find the most “bueno” location at www.tacobueno.com.)

Taco Bueno’s contributions to Cinco de Bueno will benefit:

  • Arkansas Food Bank, fighting hunger in Arkansas since 1984, this food bank distributed 16.3 million pounds of food last year; www.arkansasfoodbank.org
  • East Texas Food Bank, serving 26 counties in East Texas since 1988, the East Texas Food Bank served over 16 million pounds of  food last year; www.easttexasfoodbank.org
  • Community Food Bank of Eastern Oklahoma , dedicated to 24 counties in Eastern Oklahoma and feeding more than 70,000 people per week; www.cfbeo.org
  • Food Bank of Central Louisiana, serving 11 parishes and more than 22,400 people per month;www.fbcenla.org
  • Harvesters: The Community Food Network, a Kansas food bank that supports 26 counties in Kansas and provides food assistance to as many as 66,000 different people each week; www.harvesters.org
  • Kansas Food Bank, supporting 85 counties, Kansas Food Bank distributed 11 million pounds of food in the past year; www.kansasfoodbank.org
  • North Texas Food Bank, which provides access to 130,000 nutritious meals a day for people in 13 counties; www.ntfb.org
  • Regional Food Bank of Oklahoma , serving Central and Western Oklahoma (53 counties) and feeding more than 90,000 hungry Oklahomans each week; www.regionalfoodbank.org

Founded in Abilene, Texas, Taco Bueno operates 176 restaurants in Texas, Oklahoma, Arkansas, New Mexico, Louisiana, Kansas and Missouri, Taco Bueno is committed to the freshest, highest quality ingredients and a unique, authentic Mexican food experience. The company is privately owned by Palladium Equity Partners. Find out more about Taco Bueno by logging on to www.tacobueno.com or www.facebook.com/buenoheadquarters.